Let’s face it, the internet has changed the way real estate industry and the way we MUST market and sell properties as real estate professionals. (At least it has for those of you who want to differentiate yourselves and stand out from the slew of agents working in your area.) Today’s homebuyers and sellers are savvy. Many
Creating video may not be easy, but it is absolutely worth it. Video is important for several reasons: 1) Video lets you stay in touch with clients (and potential clients) which helps you to build relationships with those who you want to do business with. 2) Video helps to build your brand and brand awareness.
What Is a Landing Page? If you want to generate leads from your website, landing pages are a must have. Essentially, a landing page is any page a visitor can arrive at or “land” on. It’s a page you can send clients to gain specific information, such as to learn more about your local market, view a listing,
With over 1.65 BILLION people using Facebook, it is dangerous to ignore or neglect it as part of your client marketing strategy. Facebook is where so many people go to find out what’s happening in their worlds. And with the average person spending three quarters of an hour scrolling, scanning, and sharing on Facebook, there’s
Do you have an online search strategy? A recent poll of our readers found over 75% of real estate professionals don’t have a strategy for getting found by their customers online, through the most popular search engines… and for those who said they did, most were using methods the search engines stopped using to rank search